Facebook Shops product photos
Make catalog photos 1024 × 1024 px squares, the size Meta recommends for Facebook and Instagram Shops and carousel ads.
Add images
Your photos stay on your device. Nothing is uploaded.
Settings
You get a separate copy of each photo for every marketplace you pick, sized and checked for it.
Facebook Shops image requirements
| Requirement | Facebook Shops |
|---|---|
| Minimum size | 500 × 500 px |
| Recommended size | 1024 × 1024 px |
| Ratio | Shown as 1:1 (square) in shops and carousel ads |
| File size | Up to 8 MB |
| Format | JPEG or PNG |
| Background | White backdrop recommended |
Sources: Meta Business Help: Product image specifications for catalogs
Why Facebook Shops photos get rejected
Meta catalogs power Facebook Shops, Instagram Shopping and catalog ads. Shops and carousel ads show product images as squares, so other shapes get cropped. Images must be at least 500 × 500 px, JPEG or PNG and 8 MB or less.
These are Meta’s catalog specs. Personal Facebook Marketplace listings from your phone have no published size rules.
Frequently asked questions
Do the same images work on Instagram?
Yes. Facebook and Instagram Shops use the same Meta catalog, with the same image specs.
Is PixListing free?
Yes. PixListing is free to use and needs no account. Files can be up to 25 MB, 20 images per batch.